【新書熱銷到貨】
  紙類包裝結構是一門特殊的造型藝術學問，每一項設計環節透過多元化的折疊、膠黏技術，產生完整的商品包裝，進而與消費者建立良好的品牌形象與用戶體驗。

  CREATIVE PACKAGING STRUCTURES是2015年秋冬最新出版包裝結構書籍，內含基礎的包裝結構教學，以及60項包裝模板，與102件獨特的包裝設計案例作品；書內附有詳細的案例設計說明，以及60項包裝模板與102件案例的包裝刀模AI檔，提供包裝設計師、品牌規劃師不可或缺的工具參考。

 

  Paper packaging structure is a special kind of plastic arts, which links the paper material with every part of a commodity by the techniques such as folding and gluing. Good packaging structure design with strong functionality is crucial to a brand image and the user experience it offers.

Therefore, when designing a paper packaging structure, one must consider the following factors.

 

1. Protective Property

Packages are firstly made to protect the goods it contains from breaking and sometimes they are used to protect the users from the possible harms of certain special products inside the packages.

 

2. Portability

One of the major attractions of the goods in a supermarket is there portability made possible by the packaging design, which is especially so in the case of goods that are not convenient  to carry around because of their heavy weight or unusual forms.

 

3. Creativity

A distinctive packaging structure that stands out from all others is undoubtedly more appealing to the wandering eyes of the customers. The unique design can usually better represent a brand's public image.

書籍屬性
[作者]	SendPoints(ed.)
[出版社]	SendPoints
[圖書書號/ISBN]	978-988-13835-8-7
[出版日期]	2015
[書籍頁數]	255
[裝訂方式]	精裝

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