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Graphic Design as a Marketing Tool

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小商店給消費者有別於大型商場的小巧與精緻,獨特有趣的形象,搭配品牌視覺特殊印刷方式,更能呈現出商店的個性與態度。Graphic Design as a Marketing Tool 收錄日本小型商店平面視覺設計作品,商店類型涵蓋服飾店、麵包店、咖啡店、雜貨店、書店等,詳細解說店卡、小冊子、傳單的製作尺寸、紙張類型、印刷方式等細節,這是平面設計專業必要參考的靈感來源。

 
 
It’s hard to resist grabbing stylish paper marketing tools such as store cards, brochures and flyers every time you see them on the streets. Unlike the big chain stores, stylish local shops like bakeries and variety stores have a unique and exceptional originality to their marketing tools that attracts many people. 
 
This book collects those small paper printed marketing materials, which professionals of graphic design would definitely want to refer to for inspiration and to improve their sense and skills as a graphic designer.
書籍屬性
[作者] 及川さえ子
[出版社] PIE International
[圖書書號/ISBN] 978-4-7562-5223-4
[出版日期] 2019
[書籍頁數] 256
[裝訂方式] 平裝
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
  • Graphic Design as a Marketing Tool
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