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OUT OF THE BOX : READY-TO-USE DISPLAY PACKAGING

OUT OF THE BOX : READY-TO-USE DISPLAY PACKAGING

  • 書籍編號: _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _ _
    書籍現貨:
  • 作者:Shao Lianshun, Hu La
    裝訂:精裝
  • 尺寸:18.6*18.6c
    頁數:360
  • 書籍出版商:PAGEONE
    出版年:2007
  • 書籍點擊數:4375
  • 會員優惠(說明)
    網路售價:NT875元(非會員價)
    註冊會員:NT674元
    VIP 會員:NT656元
  • 購買數量:
    購買此書籍可使用:800 積點
  • 購買3000元享台灣宅配免費

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Packaging is an essentail aspect of retailing any manufactured product. Display packaging has traditionally served ti showcase merchandise securely and inexpensivly, and on many occations, it is the packaging, rather than product itself, that catches the consumer's eye - and influences him or her to buy it.

While some products are easily identifiable by charteristic packaging forms; manufacturers also use unusual, quirky packaging design to make their products stand out from the crowd.

At the same time, display packaging is extremely functional. It serves to protect items with maximum economy in terms of costs and space, even as it presents the product in the best possible light.

Well-designed packaging always strikes a balance between logistic and cost, and Out of the Box: Ready-to-Use Packaging Design is an invaluable sourcebook for anyone who needs practical designs and ideas for the taking, A handly, easy-to-understand reference for anyone seeking to design inexpensive, yet structurally sound display packging, this volume presents each design template in its own spread, along with the finished product.
 
 

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