By designing from the process,
Ideas and teams can be fostered at the same time.
IAMAS is a school in a provincial city where geniuses gather from all over the country.
The know-how of the visual brainstorming method "idea sketch" cultivated there is explained in an easy-to-understand manner so that anyone can put it into practice.
A must-have book not only for those in charge of new business development, but also for designers and engineers who want to facilitate in the business field.
■ What is IAMAS?
"IAMAS" in Ogaki City, Gifu Prefecture is known as one of Japan's leading educational institutions in the field of art, design and technology.
It has produced many innovators, including global media artists such as Daito Manabe and Ryota Kuwakubo.
Students and faculty members with diverse backgrounds gather to work on project-based research issues through chaotic collaboration across disciplines without being separated from each other.
Chapter 1 Idea Sketch Methodology
Usefulness of idea sketches
Hands-on sketching methodology
Helping Your Team Helps You
people are the key
where did the idea sketch come from
Service design as background
What is IAMAS
When did IAMAS start using this methodology?
How we extended this methodology
Contents explained in the following chapters
Chapter 2 Practicing Idea Sketch
STEP 01 Preparation
“Based on Other Ideas” Worksheet
STEP 02 Practice
Let's draw a cube!
Let's draw a cube and a sphere!
Draw a person!
Let's draw various objects!
STEP 03 Practice
prepare the venue
Set a design challenge to work on
Design your session
sort and map
For further development
Summary: About Idea Breeding
Chapter 3 Introduction of case studies of idea sketches
Summer Camp “Hack the World”
parametric design furniture
Joint research with Sony Corporation
Lectures for high school students "Forest of Manabu Academic Course"
Nagoya Institute of Technology
to be a good facilitator
Gain experience, connect ideas, and get into the flow