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100 Years of Japanese Graphic Design

100 Years of Japanese Graphic Design

Japanese Book | Softcover | 2018 | 400 pages | 26 × 19 cm

Publisher PIE International
Author Toshio Yamagata (Author)
ISBN 9784756248855


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Book Description

This book presents a comprehensive panorama of Japanese graphic design over the past 100 years, systematically tracing how visual design in Japan has emerged, evolved, and expanded its influence through periods of social and cultural change. Beginning with the Meiji and Taishō eras, regarded as the starting point of modern Japanese design, it explores the birth and early development of graphic design during Japan’s modernization. It then moves into the postwar period, showing how design became a powerful medium for conveying hope and values during national reconstruction, and continues into the era of rapid economic growth, when designers worked closely with corporations to develop distinctly Japanese approaches to advertising and visual communication.

As time progressed, graphic design expanded beyond print and advertising into spatial, product, and environmental design, gradually shaping the integrated design thinking that characterizes contemporary Japanese design. Through key historical milestones and representative works, the book clearly illustrates how design has responded to social, economic, and cultural transformations while continuously expanding the possibilities of visual language.

Featuring a wide range of influential creators and iconic works across generations, from pioneering figures to designers active on the international stage today, this volume offers a richly layered and well-structured overview of the development of Japanese graphic design. For designers, researchers, and anyone interested in Japanese visual culture and the creative industries, this book is an essential reference that combines historical depth with a contemporary perspective.

Details

Author: Toshio Yamagata
Publisher: Pie International
Year of Publication: 2018
Size: 26 × 19 cm
Binding: Paperback
Pages: 400 pages

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