Name: BLANK SLATET
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BLANK SLATET

English Language ｜ Hardcover ｜ 2013｜ 256 pages ｜ 30×24 cm

Publisher　 Gestalten
Author 　 Cordelia Craigie
ISBN ‎ 978389956537

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NT$1,422

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【Book Description】

In the world of design, how a concept is presented often determines whether it truly resonates with the client. For graphic designers and advertising professionals, once a logo or corporate identity system (CI) is completed, the next crucial step is showcasing how it will be applied in real-life scenarios. Flat sketches or mock-ups on paper are no longer sufficient to meet modern clients’ expectations. Only by placing the design in its intended context—on a shopping bag, vehicle wrap, catalog cover, or even everyday items—can clients truly grasp the vitality and functionality of the work.

Blank Slate was created precisely for this purpose. This practical resource compiles 400 high-quality photographic mock-ups of everyday objects and includes free downloadable digital files, enabling designers to seamlessly apply their designs onto real-world surfaces. These mock-ups turn abstract concepts into tangible visuals, helping clients clearly understand the feasibility and value of a design when seen in actual use.

For years, the market has lacked quality mock-up materials—choices were limited, quality inconsistent, and prices often high. Blank Slate continues the legacy of the bestselling design toolkit Neubau Welt, offering both creative inspiration and practical digital tools. It’s not just a visual reference book—it’s a powerful asset that significantly elevates the quality and efficiency of design presentations.

【Book Details】

Author: Cordelia Craigie

Publisher: Gestalten

Dimensions: 30 × 24 cm

Binding: Hardcover

Pages: 256 pages

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