Name: Flexible Packaging
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Flexible Packaging

English Book ｜ Papercover ｜ 2017｜ 256 Pages ｜ 27×21 cm

Publisher SendPoints Publishing
Author SendPoints SP (Editor)
ISBN 9789887757276

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Book Introduction

Flexible Packaging explores the innovative applications of pliable materials in today’s consumer goods market, revealing how flexibility in material characteristics can lead to packaging designs that combine both functionality and aesthetics. The book focuses on easily adaptable materials such as fabric, paper, plastic, and aluminum, showcasing how they accommodate unusual product shapes and properties, overcoming the limitations of traditional rigid templates or box formats.

These design cases not only highlight the diversity and versatility of materials but also emphasize the critical role of packaging as a vehicle for brand identity and product presentation. Through innovative approaches, designers create packaging solutions that allow products to be displayed more flexibly, enhancing market appeal and offering consumers a refreshing experience.

Flexible Packaging is an essential source of inspiration for designers, brand managers, marketing professionals, and anyone interested in creative packaging. It is not only a reference on material applications but also a key resource for understanding how design can break boundaries and generate differentiated value.

Book Details

Editor: SendPoints SP

Publisher: SendPoints SP

Publication Year: 2017

Size: 27 × 21 cm

Binding: Paperback

Pages: 256