Name: The Generative Mind: A New Approach to Creative Thinking
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The Generative Mind: A New Approach to Creative Thinking

English Language | Softcover | 2026 |224pages | 20×15 cm

Publisher　　　niggli verlag
Author　　　 Patrik Hübner (Author)
ISBN　　　　　9783721210590

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【Book Description】

The Generative Mind redefines the role of design in an era shaped by artificial intelligence and data-driven technologies, examining the transformation of contemporary creative practice. As tools and methods continue to evolve rapidly, the book argues that true value lies not in mastering short-lived technologies, but in developing sustainable ways of thinking and creating that endure over time.

Centered on generative design, systems thinking, and a human-centered approach, the author proposes an integrated creative framework. Design is positioned not merely as the production of form, but as a process of building connections, conveying meaning, and shaping narratives. In an ever-changing environment, creators are encouraged to cultivate adaptive thinking that can respond to complexity and enable design to continuously evolve.

Through eight clear principles, the book guides readers in rethinking the design process—from idea generation to narrative construction—challenging existing boundaries and expanding the relationship between creativity and technology. Here, design is no longer a static outcome, but an ongoing, dynamic practice of questioning and refinement, engaging not only with visible forms but also with emotion, perception, and experience.

The Generative Mind is ideal for designers, creative practitioners, and anyone interested in generative thinking. Combining theoretical depth with practical insight, it offers a compelling perspective for those seeking to actively shape the future of creativity in a rapidly changing world.

【Details】

Author: Patrik Hübner

Publisher: niggli verlag

Year: 2026

Dimensions: 20 × 15 cm

Binding: Paperback

Pages: 224 pages