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Basics of a color scheme that doesn't bother you: Think about your favorite colors

Basics of a color scheme that doesn't bother you: Think about your favorite colors

Japanese Language | Paperback | 2023|232pages | 21×14cm

Publisher  Shoeisha
Author   Hosoyamada Design Office (Author)
ISBN  9784798178790

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◎You will no longer be concerned about color schemes
There are many wonderful color scheme samples out there, but it would be even more fun if you could freely create your own color scheme. This book has a truly usable color scheme that does not rely on vague images or sensations.

◎You can use 13 main colors
When actually thinking about a color scheme, the main color is often specified, or it is often decided based on the colors that you want to use. Therefore, this book picks up 13 main colors that are highly versatile. This is a practical encyclopedia that introduces the development of each main use.

◎Be able to understand the world view and story of colors
Each of the 13 colors has its own story and worldview, including history, culture, and psychological influences. Examples and variations that help you understand this are included in an easy-to-understand manner with illustrations. You can also find out the background behind the color.
The variations are mainly selected from representative color names from the DIC Sample Book, which are used as "special colors" in the design and printing industries.

◎You can create 2-color and 3-color color scheme patterns using logic.
When creating two-color and three-color color schemes, instead of relying on intuition, we use five patterns such as ``combining soft colors,'' ``combining strong colors,'' ``combining achromatic colors,'' ``combining earth colors,'' and ``grouping with similar colors.'' I am creating it. This logic can be applied to any color. You can now make your own arrangements, not just imitations, and you can create original color schemes.

[Author profile]
Hosoyamada Design Office (Hosoyamada Design Jimsho)
A design office located in Tomigaya, Shibuya-ku, Tokyo. I mainly design a variety of books and magazines, from cooking and lifestyle books to children's books and specialized books.
As of 2023, he is currently designing for magazines such as ``dancyu'', ``GOETHE'', ``Tomorrow's Friend'', ``Kodomo Challenge'', and many others.
His books include ``Basics of Design that No One Teach You: Latest Edition'' (Exknowledge), ``Transmitted Design Ideas that Will Help You for a Lifetime'' (Natsumesha), and ``Hosoyamada Design's Meal Book - A Place to Make Delicious Books'' ( Seven & i Publishing).
There he also runs LetterpressLetters, a letterpress and lithography production studio.

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